BLOGGING PODCASTING Or YouTube? Which is the best option for YOU?

 Your marketing must adapt to these changes. Otherwise, you risk losing opportunities to connect with your customers.

How do you pick the best one with so many formats for digital marketing content styles? This post will guide you through the three most popular designs and discuss the advantages and disadvantages.

 First of all, what is CONTENT marketing?

 The use of podcasting,blogging, and the creation of videos are all types of content marketing. This kind of marketing involves the creation of relevant, fascinating content and sharing that content across various platforms to help increase awareness of your company's image.

Content marketing isn't centered around making content that directly promotes your company or brand. It's about creating genuinely captivating and relevant content that solves a problem that your customers may be trying to resolve. It's the idea that this builds trust and brand recognition in the people you want to reach. You can get free YouTube subscribers with SubPals.

When done correctly, content marketing can help boost website traffic and leads and ultimately boost sales.

 Selecting the right platform

 Each one has its pros and disadvantages. It's essential to know these to choose the right one for your company.

 BLOGGING PROS AND CONS

 Pros:

• Business blogging isn't expensive and straightforward, to begin with. Anyone can start blogs for marketing by using an online platform like WordPress and Squarespace.
• Utilizing a blog to use for digital marketing can boost the SEO of your site and increase the number of visitors to your site.
• It is possible to incorporate various types of content in your blog post, including images, to videos.

Cons:

• Business blogging is a constant effort and dedication. It is essential to create regularly and publish content.
• It requires a high degree of writing.

 CONS AND PROS of YouTube

Pros:

• The audience is vast. YouTube receives over 30 million visitors daily.
• Video is a way to show, not tell. If you're using YouTube to do marketing, you're more likely to make your message stick.
• You can use your YouTube content marketing through other channels, like blogs and social media.

Cons:

• Utilizing YouTube for business demands the use of technical skills to both shoot and edit your videos.
• Video is time-consuming. It requires a lot more time than creating a blog post and recording audio.

 PROS and CONS of PODCASTING

Pros:

• Millions of users back popular podcasts. They can reach a vast number of people and boost brand recognition.
• Podcasting is simpler than video recording since it is only necessary the ability to edit and record the audio.
• Your audience will pay you complete focus. You are more likely for them not to be distracted by advertisements or click away to another website.

Cons:

• It would help if you bought recording tools to create podcasts for your business. Poor audio can turn people off from listening.
• If your host doesn't engage and engage, you could lose your listeners.
• It's not directly linked to visitors to your website. Most podcast listeners use an app.