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5 Best E-Commerce CMS

5 Best E-Commerce CMS

Any organization that is involved in e-commerce has undoubtedly come across the term CMS. A content management system (CMS) is a simple software symptom that allows users to manage their website content without having technical expertise. The best CMS for e-commerce is easy to use, requires little to no knowledge of coding, offers the utmost flexibility and has the capability to store all files and documents required for any business.

1. Magento

Magneto is a well-known and popular e-commerce platform that has been used by countless organizations for more than 12 years. It is widely used by organizations of all sizes, which means it has been tried, tested and proven to be beneficial for all users.

One of the greatest benefits of Magneto is that its basic level is freeware. Organizations that need more applications can purchase the enterprise level as well. This is great for testing the service, especially for smaller businesses. Certified Magento developers can tailor software to meet your specific e-commerce needs.

On the negative side, Magneto is not as user-friendly as some of the other best ecommerce CMS solutions on this list. Users will need to have some technical knowledge to take full advantage of all of the benefits. However, most organizations that use Magneto find it is worthwhile to gain some technical know-how in order to use this program.

Pros: 

Free to try and use at a basic level
Can be installed on the organization's server for free or hosted for a price

More than 5,000 extensions offered
Built-in SEO

Cons:

Enterprise level is expensive
Requires some technical abilities
Not fully user-friendly

2. WooCommerce

WooCommerce is great for businesses that rely on social media for communication and marketing. The program is made to integrate with the most popular social media platforms, including Facebook. 
Paypal is bundled with WooCommerce, which is a great benefit for new and smaller organizations. Paypal enables customers to immediately and safely make purchases as soon as the site is in place.

WooCommerce is widely used because it is made to work with WordPress. This gives users full flexibility while setting up the website and CMS shops. Many professional website designers use WordPress when creating sites for their clients because it is easy for clients to learn if and when they choose to make their own changes. WooCommerce functions in the same way, which is why many consider it the best cms for ecommerce.

Pros:

Open source ecommerce CMS
Perfect for WordPress users
Free integrations with Google Analytics

Cons:

Requires knowledge of WordPress
Free to use, but extensions can be pricey

3. BigCommerce

Among the best CMS for ecommerce is BigCommerce. This CMS combines excellence in marketing and shipping with round-the-clock customer service. A company that chooses BigCommerce always has back-up if any problems arise.

BigCommerce provides integration with two of the internet's most popular markets: Amazon and eBay. Companies can use other ecommerce content management systems to work within Amazon and eBay, but few are built with those needs directly in mind. BigCommerce integrates with the Facebook marketplace as well.

On the downside, BigCommerce doesn't have quite as many areas that can be customized as some other ecommerce CMS solutions. This may be due to the fact that the product is already so robust that it leaves little room for big changes.

Pros:

BigCommerce is fully hosted
No transaction fees are incurred for organizations that choose higher tier plans

Comes standard with management and marketing tools

Cons:

Not as user-friendly as some other ecommerce content management systems

Customization abilities are limited

4. Shopify

Most e-commerce leaders and shoppers have heard of Shopify. It is popular because it is able to be customized to fit the needs of almost any e-commerce provider. It is also easy to use, fast and does not require a third party account.
Shopify is similar to BigCommerce in that it is fully hosted and integrative with Amazon. The big difference between the two is that Shopify's customer service is not readily available. However, most users find they don't need as much help with this easy-to-use CMS.

Shopify is great for smaller businesses that offer sales directly online without the aid of an additional website. There are templates already in place that users can turn to as well.

Pros:

Very user friendly
Low-cost
Easily integrated with other sites and platforms

Cons:

Not as customizable as other CMS shops
Tech support is slow to respond

5. OpenCart
The open source OpenCart is a powerhouse for those who want to create an online shopping experience that is all their own. It is arguably the best ecommerce CMS for managers who have some technical expertise and know exactly what they want out of a shopping solution.

OpenCart is an affordable tool as well. It is free to use, it has multiple payment gateways and managers can decide between a number of shipping options. Extensions are not always free, but they are low cost and not always necessary.
One of the problems with OpenCart is its speed. The CMS can be slow, especially with larger organizations that have more products and moving components. Owners might find they lose customers who do not like waiting for pages to load.

Pros:
Free to use and operate
Easily customized

Cons:
Requires technical knowledge
Can run very slowly
Must be self-hosted

E-commerce platforms are powerful tools that are necessary for successful online business managers. CMS allows online business owners and managers to take control of their websites by not relying on outside entities to manage the day-to-day needs of the organization. Having access to this type of e-commerce platform allows for regular updates, customization and fluidity that cannot be otherwise attained.

Dave Wood: Dave Wood, Global Director of Supply Chain and Retail, Chetu Inc.

Dave Wood is an industry expert within the supply chain and logistics technology landscape. He works at Chetu Inc., Plantation, FL, a custom software development provider and thought-leader within the IT community. He offers commentary on changing tides within logistics and how inventory and warehouse management systems can propel all facets of retail and supply.

 

Pros

Cons

  • Free to try and use at a basic level
  • Can be installed on the organization's server for free or hosted for a price
  • More than 5,000 extensions offered
  • Built-in SEO
  • Enterprise-level is expensive
  • Requires some technical abilities
  • Not fully user-friendly



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